New products

Wistful Polar Bear is big and round like a soft, fuzzy igloo. Gentle and thoughtful, this lumbering lovely has scruffle cream fur and big squashy p...

Apollo Owl is the roundest, cloudiest chick, with fuzzy white fur and teeny flappy wings! This roly-poly treetop silly has bright, surprised eyes, ...

A friend for all seasons. Chilly but cheery, Teddy Snowman is looking delightfully dapper. This fluffy cream snowman is looking pretty cool, with c...

A friend for all seasons. Chilly but cheery, Teddy Snowman is looking delightfully dapper. This fluffy cream snowman is looking pretty cool, with c...

Feeling brave? Open up The Fearless Octopus Book! This beautifully written poetic story follows a very courageous octopus! Adventuring can be scary...

It's not much fun being The Scruffy Puppy. The other toys just see his worn fur and chewed ear. But when they learn why Puppy is scruffy, they soon...

Join the Riverside Ramblers for a lovely tale about friendship, fun and working together. It's getting chilly, so Frog gets ready to sail to the po...

The Courageous Dragon is a beautiful book of kindness, friendship and bravery. This colourful tale is all about a dragon who's there to help in sca...

Baby Koala just can't nod off - what should Mummy do? The Koala That Couldn't Sleep is a touching tale about kindness and caring, as all the animal...

The Tale of Two Friends is a story of courage when faced with scary things. Biscuit the little red panda is meant to climb trees, but she's afraid ...

The perfect pal for tiny paws, it’s the Bashful Beige Bunny Ring Rattle. Playing with this bouncing bunny helps babies develop their hand-eye skill...

If I Were A Tiger is a cool jungle journey, where little readers get to be big cats! Get stripey and silly with this chunky board book, and explore...

Trot into lots of storytime fun with If I were a Pony! This playful board book has cute feely panels and colourful pictures to get ideas racing! Fr...

Get merry, furry and mischievous with If I Were a Fox! This chunky board book is bright and cheery, from gingery ears to brushy tail. Packed full o...

Life as a dino is one big stomp, as you'll find out in If I Were A Dinosaur! Happy, bold and easy to hold, this board book is full of jurassic spar...

JAll dinos know to carry along a neat little hill to rest upon! The Bashful Dino Soother is mossy-soft in ferny green. It belongs to our podgy preh...

The Bashful Bee Soother is a honeycomb dream in scrummy-sweet golden fur. Our bright-eyed bee is standing guard, looking after sleepyheads. Stripey...

Dive into the Sea Tails book for tails of every stripey, scale and squiggle! A funky fabric book that can hang from the buggy, this is one silly, s...

Bobtails, swishy tails, stripey tails, fishy tails - plenty to spot in the pages of Pets' Tails! This funky feely fabric book has colourful picture...

Wrinkly, crinkly, crunchety crunch. The dino pals are out to play. Discover the different textures, shapes and sizes of all their tails. This vibra...

For a special day, don't forget the Bedtime Elephant Gift Set! Hiding inside a soothing blue print box, you'll find a little grey elly in a cute pa...

Where does corn come from? Find out in I Am A Sweetcorn, a quirky look at the sunny journey from seed to scrummy cob! This bubbly board book is bol...

For wonderfully wavy undersea snoozes, we adore the Odyssey Octopus Soother! Our octopus pal has tied a square of the softest sea moss in green sat...

Clip an octopus onto the stroller or cot for happy hugs and plenty of tickles! The Odyssey Octopus Wooden Ring Toy has a beautifully smooth sustain...