New products

Every day is a seaside day with Birdling Seagull. Squishy and soft in shades of cream and grey fur with a suedey orange beak, this is one seagull y...

Amuseable Wedding Cake is a three-tier cuddle in scrumptiously soft cream icing. With a suedey moss green frill and decorative roses, this smiley c...

Royally round with a splendid soft crown, it's Fabulous Fruit Pomegranate! This stretchy-soft fruit has rich maroon fur, a cosy cream face and text...

Amuseable Peanut is one cheeky monkey! With a tumbly-textured soft beige shell, tubby tummy and milk chocolate boots, this lazy legume is happy to ...

Amuseable Taco is a bundle of fun with a very colourful hairdo! Fiesta-funky with foldy suedey lettuce and tomato, it's all about the green and sca...

From Naples to New York, everyone loves Amuseable Slice of Pizza! A wonderful wedge of yummy colours, this bold amico is a movie-night maestro! Wit...

The star of any barbecue bash, Amuseable Burger's dressed to impress! From top to bottom, this burger's rocking a brilliant two-tone golden bun, co...

Forest life is so mush fun! Wander through the woods and wave hello to Vivacious Vegetable Mushroom! This bobbly buddy is stretchy-soft with a chun...

À la carte, à la mode - voila! Pretty Patisserie Gateaux is the fashionista of the cake world. With three gorgeous tiers of fuzzy sponge, cream ici...

Well, I do éclair! Pretty Patisserie Éclair brings out everyone's sweet tooth! This artisan ami is scrumptiously snuggly, with puffy-soft choux pas...

Salted, sweet or just plain silly? Amuseable Popcorn brings a jumbo serving of joy! A squat, snuggly carton in red and white stripes, brimming with...

Giggles to go! For summer fun, meet this silly sausage! Amuseable Hot Dog loves a trip to the fairground, trotting along on cordy feet. With a fluf...

Fancy a cuppa? Amuseable Teapot is short, stout and splendid! In minty grey with a soft loop of handle, bobbly lid and curving spout, this plump ch...

Make a wish! Amuseable Birthday Cake is snuggly-scrumptious, with tussly fur so beautifully baked. This party poppet wears a squashy hat of heavenl...

Catch that cookie! Jolly Gingerbread Fred is a biscuit buddy, full of merry mischief! Smartly dressed in rich, spiced fur, Fred wears cream cuffs, ...

Catch that cookie! Jolly Gingerbread Fred is a biscuit buddy, full of merry mischief! Smartly dressed in rich, spiced fur, Fred wears cream cuffs, ...

Keepin' cosy When chilly weather is upon us… this avocado will be ready! Complete with a cute mustard yellow knitted bobble hat, this Amuseable is ...

Keepin' cosy When chilly weather is upon us… this avocado will be ready! Complete with a cute mustard yellow knitted bobble hat, this Amuseable is ...

Chilly chuckles! Someone's all set to go toddling through the snow! Amuseable Cozi Avocado Fuchsia has popped on a purple knit bobble hat, which go...

Prawn to be wild! A dynamo dancer in perky pink, it's Celebration Crustacean Shrimp! Shimmying along in a mustard pompom hat, this rumply rascal ha...

Gotta love a lobster! Celebration Crustacean Lobster is clacketty-classy in soft ginger fur. With a long rumpled back, waggle legs, a fancy fan-tai...

Wave your claws from side to side! What a snappy dresser! Celebration Crustacean Crab wears a jaunty green hat with fuzzy trim and a squishy pompom...

A festive showstopper! When you're full of food and feeling snoozy, snuggle Amuseable Slice of Christmas Cake! Chunky-cheery, this fluffy brown cak...

Ding dong merry little pie! Filled to the brim with fuzzy frolics, it's Amuseable Mince Pie! This perky pastry pal has a fine frill hat, fluffy two...