New products

Radiantly cheerful, Clemmie Clam is the rarest of finds with a soft suede oatmeal pearl nestled inside a delicate pink-hued shell. Stitching detail...

Adorably wee and full of snuffles, the Little Pig Bag Charm is such a joy. A bundle of fluff in posy-pink, with fuzzy trotters and a soft embroider...

Straw-Beret Sallie is very proud of her big strawberry hat! With its velour leaves and stitched detail, Sallie has a matching red ribbon, and is so...

Amuseabean Sheepdog is such a quirky pup! This chibi sweetie is full of beans, with silver-grey fur, a vanilla tum, floppy ears, a quirky smile, co...

The Bashful Bunny Beige Bag Charm brings biscuity bounces to any backpack. Ears waggling, paws akimbo, this little fluffster makes any bag cheerier...

Beautifully fluffy and not at all scary, it's elegant Spindleshanks Spider! This cheery arachnid has a beany thorax and curved cocoa legs in smooth...

Parading out of the haunted house, it's affable Skeleton Bob! Softy Bob has liquorice fur with lots of fuzzy bones. His suedette eyes have embroide...

Ooky Ghost is quite friendly, really! This buttercream spook has a cheery stitch smile, a soft fur sheet and a tiny tail. They won't pass through w...

Bartholomew Bear Aubergine is all dressed up! Our toffee bear wears a purple suedette costume, fastened with velcro for easy removal. The veggie su...

Bartholomew Bear is ready for harvest! His removable costume of stitched orange segments and perky stalk hat fixed on top of his tousled golden fur...

As mighty as his name, meet Zeus Great Dane! This leggy pup has blue-grey fur, standout brows and soft, floppy ears, with a huge black nose for sni...

Woody Bear is Lying down, it’s been a long day of play! This squishy cocoa bear is super soft with bead-weighted paws and a creamy muzzle. Just loo...

The Timmy Turtle Bag Charm is the perfect ally when everyone's just too perky. Our grumpy turtle has a beige tummy, embroidered pout, and green tex...

As soft and calming as a scoop of oatmeal, it's the Smudge Rabbit Bag Charm! This lop-eared bunny has soothing beige fur, a pompom tail and a gentl...

Classically sweet in warm golden fur, the Smudge Bear Bag Charm brings any bag to life. Beautifully soft, with holdable paws, embroidered face and ...

Smudge Hippo is a smiling sweetie in super soft lilac fur. With dainty ears, stitched nostrils and a curved tail, this lilac lovely has long legs a...

Prepare to be dazzled as Sky Dragon comes in to land! This magical friend has a long sky-blue body and soft rainbow spines from back to tail! With ...

Selma Sloth is the perfect mascot for hard-working folks who need to relax. Deliciously dreamy in tufty banoffee fur, this elegant sloth has long, ...

Sometimes life can be a lot to deal with. Ricky Rain Frog Headphones gets it. Our iconic green frog is chilling out, wearing his chunky black-and-g...

Rolie Polie Giraffe is ready for some serious cuddles! Beautifully tousled in custard fur, with soft toffee horns and a tiny tail, this gentle calf...

Roderick Rhinoceros is a sturdy guy and a fiercely loyal friend. This rhino is rocking a rumpled brow, petal ears and a big suedette horn. With scr...

Ramone Bull has a wild mane of silky fur in ginger and charcoal. This sturdy bull has beige suedette horns, a cinnamon tum and a tassel tail. Ramon...

Tousled and playful, the Peanut Penguin Bag Charm brings joy wherever it waddles! This blue-grey penguin has a soft vanilla tummy, orange suedette ...

Persimmon Dragon is stretching out so we can admire that vibrant fur! This warm coral dragon is carefully detailed with delicate stitching all over...